Values provide orientation for our own life and work and are becoming increasingly important for businesses as well: Three in four people would not apply to a company unless its values aligned with their own personal values (Glassdoor study, 2019).

Surfacing and talking about our values and the values of people around us helps us find clarity, develop mutual understanding and collaborate well with others.

Depending on the objective, the Purpose Cards can be used in different ways: For yourself, for job interviews, for employee reviews or for coaching sessions. For teams, the deck can spark valuable conversations about individual and shared values and lead to improved collaboration.

Each deck contains 20 cards that help you to intuitively and quickly reflect on and prioritise your values and strengths. The goal of the exercise is to surface your core values and superpowers that orientate your life and work — and facilitate important conversations in your team.

Quick guide to using the Purpose Cards Values Deck